Wix.com Ltd.

WIX
About the company

Wix.com Ltd. operates a cloud-based web development platform for registered users and creators in the United States, Europe, Israel, and internationally. The company offers Wix Editor, a drag-and-drop visual development and website editing environment platform and Wix Studio, a unified website development platform that enables the creation of advanced websites.

Country: IsraelPrice: $67.17Market Cap: $3.9B

Investment snapshot

6%positive consensus
Scored 1d ago

Positive

1

BUY / PASS

Neutral / negative

3 / 12

NEUTRAL / FAIL

Median fair value

$11.38

-83.1% vs price

Models with upside

0 / 17

Positive margin of safety

Key risk

No clean pass — all 16 investors flag at least one profitability criterion

Framework analysis

VerdictMeaning
BUYPositive purchase signal: the framework's buy requirements are met.
PASSThe company clears the framework's checklist or screen, but the framework does not produce a buy signal. For valuation frameworks this often means margin of safety is missing, insufficient, or unavailable; some screen-only frameworks have no intrinsic-value BUY state.
NEUTRALNeither a positive nor negative conclusion. It does not mean to hold an existing position.
FAILThe company does not clear the framework's requirements.
RankedRanked strategies do not use PASS: selected cohort is BUY, outside the cohort is FAIL, and unranked is NEUTRAL.

Current investor scores use trailing 12-month flows and the latest balance sheet where supported. Multi-year and EPS tests retain annual history; each framework shows its financial basis below. Intrinsic values use annual financials.

MetricGraham

Defensive Value

Buffett

Quality Compounder

Lynch

GARP

Greenblatt

Magic Formula

Piotroski

F-Score

Dreman

Contrarian Value

Munger

Quality Focus

Pabrai

Dhandho Framework

Akre

Three-Legged Stool

Marks

Risk-Aware Value

Ackman

Activist Value

Templeton

Global Bargain Hunter

Sleep

Scale Economies Shared

Asness

Systematic Factors

Neff

Low-P/E Total Return

Schloss

Asset-Value Discipline

O'Shaughnessy

Systematic Factor Composite

VerdictFAILFAILFAILFAIL · Rank #1694 (Top 54.7%)NEUTRALFAILFAILFAILFAILFAILFAILFAILPASSNEUTRALFAILFAILNEUTRAL
Score
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Intrinsic Value (annual)N/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/A
Margin of SafetyN/AN/AN/A-1710.5%N/A-252.6%N/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/A
Financial Basis

Annual history · FY 2025

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025 · Market data at 2026-11-01

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Qualitative assessment · Annual history · FY 2025

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Qualitative assessment · Annual history · FY 2025

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025 · Qualitative assessment

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025 · Qualitative assessment

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025 · Market data at 2026-11-01

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025 · Price history 2025-01-01–2026-11-01

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025 · Qualitative assessment

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025 · Price history 2025-01-01–2026-11-01

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Annual history · FY 2025 · Price history 2025-01-01–2026-11-01

Latest source filing: 2026-03-05

Score computed: 2026-11-14

Where It Passes

    Where It Falls Short

    • Profitability0% pass✓ 6✗ 29▾

      No clean pass — all 16 investors flag at least one profitability criterion

      Positive EPS (10 years)3/16 years positive
      ✗GrahamPositive EPS every year for 10 years
      EPS Growth (3-yr avg, 10-yr window)
      ✗Graham>= 33% growth
      Net Income Positive (10+ years)3/16 years positive
      ✗BuffettPositive every year for 10+ years
      ROE (up to 5-year arithmetic mean)-141.4%
      ✗Buffett> 15% arithmetic mean (app rule)
      Operating Margin (10-yr trend)0.1% (latest)
      ✓BuffettStable or rising over 10 years
      Free Cash Flow Proxy
      ✗BuffettPositive and growing
      Earnings Variance (10-yr CoV)
      ✗BuffettCoV < 0.3
      Retained Earnings Effectiveness
      ✗Buffett$1 retained -> > $1 market value created
      Basic earnings-growth PEG (dividends excluded)P/E 76.3x (growth N/A)
      ✗Lynch< 1.0 (ideally < 0.5)
      3-5 Year EPS CAGR
      ✗Lynch15-30% (Fast Grower); > 0% to pass
      ROEN/A (negative equity)
      ✗Lynch> 15%
      EBIT / Enterprise Value0.0%
      ✗Greenblatt> 10%
      Earnings Yield + ROC AssessmentEY=0.0%, ROC=12.2%
      ✗GreenblattBoth EY > 10% and ROC > 25%
      Net Income / Total Assets1.94%
      ✓PiotroskiROA > 0
      ROA Change YoY7.23% -> 1.94% (delta: -5.29%)
      ✗PiotroskiCurrent ROA > Prior ROA
      (CFO / Total Assets) vs ROACFO/Assets=22.32%, ROA=1.94%
      ✓PiotroskiCFO/Assets > ROA
      Gross Margin Change YoY67.9% -> 68.1%
      ✓PiotroskiImproved YoY
      Pre-Tax Income / Revenue0.1%
      ✗Dreman>= 8%
      Net Income / Shareholders' Equity
      ✗Dreman> 12%
      Margin of SafetyP/E=76.3x
      ✗PabraiP/B < 1.5 or P/E < 15
      Return on Equity-61.2% (3-yr avg)
      ✗AkreROE > 20% (3-year avg)
      Discount to Intrinsic Value-252.6% (IV=$19.05 vs Price=$67.17)
      ✗Marks>= 20% below intrinsic value
      Positive Net Income Frequency3/15 years positive
      ✗MarksPositive net income in >= 7 of last 10 years
      Operating Income / Revenue0.1%
      ✗Ackman>= 15%
      Net Income / Shareholders Equity
      ✗Ackman>= 15%
      5-Year EPS CAGR
      ✗Templeton> 0% (5-year EPS CAGR)
      Operating Margin Trend-1.6% (2023) -> 0.1% (2025)
      ✓TempletonNon-negative operating-margin trend over 3 years
      Revenue growth vs. gross and operating margin trendgross margin 67.2% -> 68.1%, operating margin -1.6% -> 0.1%
      ✗SleepRevenue rising; gross margin flat or falling; operating margin holding
      Net income / market capitalization+1.29%; #2912/6340 (top 45.9%)
      ✗AsnessTop 30% of eligible cross-section✗OshaughnessyTop 10% of eligible cross-section
      Gross profit / total assets+51.96%; #627/3702 (top 16.9%)
      ✓AsnessTop 30% of eligible cross-section
      Net income / positive book equity
      ✗AsnessTop 30% of eligible cross-section
      Negative 5-year standard deviation of ROA-0.1100; #3598/5884 (top 61.1%)
      ✗AsnessTop 30% of eligible cross-section
      3-5 Year Diluted EPS CAGR
      ✗Neff7%-20% annualized
      Positive Diluted-EPS Years3/10 years positive
      ✗Schloss>= 70% positive over 5-10 observed years (app rule)
    • Valuation0% pass✓ 2✗ 26▾

      No clean pass — all 13 investors flag at least one valuation criterion

      Price / 3-yr avg EPS52.9x
      ✗Graham<= 15x
      Price-to-Book Ratio
      ✗Graham<= 1.5x
      P/E x P/B
      ✗Graham<= 22.5
      Basic earnings-growth PEG (dividends excluded)P/E 76.3x (growth N/A)
      ✗Lynch< 1.0 (ideally < 0.5)
      EBIT / Enterprise Value0.0%
      ✗Greenblatt> 10%
      Earnings Yield + ROC AssessmentEY=0.0%, ROC=12.2%
      ✗GreenblattBoth EY > 10% and ROC > 25%
      Price / EPS76.3x
      ✗Dreman< 12x✗Templeton< 12x (fixed ceiling; proxy for the market's cheapest 40%)
      Price / (CFO / Shares)6.3x
      ✓Dreman< 8x
      Price / Book Value per ShareN/A (negative BVPS)
      ✗Dreman< 1.2x✗Templeton< 1.5x✗SchlossP/B <= 0.80x (app cutoff)
      Valuation ReasonablenessP/E=76.3x
      ✗MungerP/E < 25 or Owner Earnings Yield > 5%
      P/E or FCF YieldP/E=76.3x
      ✗PabraiP/E < 15 or FCF Yield > 10%
      P/B or P/E vs. Historical AverageP/E=76.3x
      ✗MarksP/E < 15 or P/B < 2.0
      Discount to Intrinsic Value-252.6% (IV=$19.05 vs Price=$67.17)
      ✗Marks>= 20% below intrinsic value
      Price / FCF per Share
      ✗Ackman<= 25
      Price vs. Trailing Low103% of trailing low ($65.13)
      ✓Templeton<= 120% of trailing low (certified split-adjusted live window)
      Net income / market capitalization+1.29%; #2912/6340 (top 45.9%)
      ✗AsnessTop 30% of eligible cross-section✗OshaughnessyTop 10% of eligible cross-section
      Positive book equity / market capitalization-0.0934; #5703/6449 (top 88.4%)
      ✗AsnessTop 30% of eligible cross-section
      Price / Diluted EPS76.3x
      ✗NeffP/E <= 15x (app proxy for a P/E 40%-60% below the market)
      (EPS CAGR % + Dividend Yield %) / P/E
      ✗Neff> 0.7 (Neff's published traditional edge)
      Price / Tangible Book Value per ShareN/A (non-positive TBVPS)
      ✗SchlossP/TBV <= 1.00x (app cutoff)
      Book Value per Share Change-229.8%
      ✗SchlossLatest BVPS >= earliest BVPS over >= 3 years (app rule)
      Revenue / market capitalization+0.5088; #2609/5247 (top 49.7%)
      ✗OshaughnessyTop 10% of eligible cross-section
      (Operating cash flow - capex) / market capitalization
      ✗OshaughnessyTop 10% of eligible cross-section
      Trailing six-month price return through the evaluation date+3.13%; #2291/6202 (top 36.9%)
      ✗OshaughnessyTop 10% of eligible cross-section
    • Growth0% pass✓ 4✗ 9▾

      No clean pass — all 8 investors flag at least one growth criterion

      EPS Growth (3-yr avg, 10-yr window)
      ✗Graham>= 33% growth
      Basic earnings-growth PEG (dividends excluded)P/E 76.3x (growth N/A)
      ✗Lynch< 1.0 (ideally < 0.5)
      3-5 Year EPS CAGR
      ✗Lynch15-30% (Fast Grower); > 0% to pass
      Inventory Growth vs Revenue GrowthN/A (no inventory)
      ✓LynchInventory growth < Revenue growth
      EPS Growth Direction
      ✗DremanPositive over recent years
      EPS CAGR24.3% CAGR over 2 years
      ✓Dreman> 5% annualized
      Positive Net Income Frequency3/15 years positive
      ✗MarksPositive net income in >= 7 of last 10 years
      3yr Median Revenue Growth12.7%
      ✓Ackman>= 5%
      Positive EPS Growth Frequency
      ✗AckmanPositive EPS growth in >= 3 of last 5 years
      5-Year EPS CAGR
      ✗Templeton> 0% (5-year EPS CAGR)
      Revenue growth vs. gross and operating margin trendgross margin 67.2% -> 68.1%, operating margin -1.6% -> 0.1%
      ✗SleepRevenue rising; gross margin flat or falling; operating margin holding
      5-year Revenue CAGR15.2%
      ✓SleepCAGR > 7%
      3-5 Year Diluted EPS CAGR
      ✗Neff7%-20% annualized
    • Efficiency0% pass✓ 1✗ 10▾

      No clean pass — all 8 investors flag at least one efficiency criterion

      Current Ratio1.19
      ✗Graham>= 2.0
      ROIC (3-5 yr avg)-10.1%
      ✗Buffett> 10%
      ROIC - WACC-20.1%
      ✗BuffettPositive (WACC = 10%)
      EBIT / (NWC + Net Fixed Assets)12.2%
      ✗Greenblatt> 25%
      Current Ratio Change YoY0.84 -> 1.19
      ✓PiotroskiIncreased YoY
      Revenue / Total Assets Change YoY0.92x -> 0.76x
      ✗PiotroskiImproved YoY
      Current Assets / Current Liabilities1.19
      ✗Dreman> 1.5
      Return on Invested CapitalN/A (non-positive invested capital)
      ✗Munger> 15%
      ROIC (high and growing)FY2023: ROIC=unavailable; FY2024: ROIC=16.0%; FY2025: ROIC=unavailable
      ✗AkreLatest 3 consecutive FYs: ROIC > 15% in each
      Reinvestment Rate x ROIC
      ✗AkreReinvestment Rate * ROIC > 10%
      ROIC (5-year)1/3 years above 12% (latest 16.0%)
      ✗SleepROIC > 12% in a majority of years
    • Valuation models0% pass✗ 2▾

      WIX overvalued: all 2 models price fair value below $67.17 (median $11.38)

      Greenblatt fair value$3.71
      ✗Greenblatt-1710.5% margin vs $67.17
      Dreman fair value$19.05
      ✗Dreman-252.6% margin vs $67.17
    • Verdicts7% pass✓ 1✗ 13▾

      Split decision: 12 FAIL · 3 NEUTRAL · 1 PASS

      Overall verdict
      ✗GrahamFAIL (1/9)✗BuffettFAIL (1/9)✗LynchFAIL (2/7)✗GreenblattRank #1694•PiotroskiNEUTRAL (F-Score 7)✗DremanFAIL (3/11)✗MungerFAIL (1/4)✗PabraiFAIL (0/3)✗AkreFAIL (0/6)✗MarksFAIL (1/5)✗AckmanFAIL (3/9)✗TempletonFAIL (3/8)✓SleepPASS (3/6)•AsnessNEUTRAL (Not ranked)✗NeffFAIL (1/6)✗SchlossFAIL (0/7)•OshaughnessyNEUTRAL (Not ranked)
    • Debt & Leverage8% pass✓ 1✗ 14▾

      11 of 12 flag WIX's debt & leverage — Graham, Buffett, Lynch +8 more

      LT Debt vs Net Current Assets
      ✗GrahamLT Debt <= Net Current Assets
      Debt/Equity & Interest CoverageD/E: N/A (negative equity), IC: N/A
      ✗BuffettD/E < 0.5 AND Interest Coverage > 5x
      Total Debt / EquityN/A (negative equity)
      ✗Lynch< 0.33
      Cash - Long-term Debt
      ✗LynchPositive preferred
      LT Debt / Total Assets Change0.00% -> 0.00%
      ✓PiotroskiDecreased YoY
      Current Assets / Current Liabilities1.19
      ✗Dreman> 1.5✗SchlossCurrent ratio >= 1.50x (app cutoff)
      Total Debt / Shareholders' Equity
      ✗Dreman< 0.8✗Templeton< 1.0 (fixed cap; proxy for below-sector-median leverage)✗SchlossD/E < 1.00x
      Debt LevelsN/A (non-positive equity)
      ✗MungerDebt/Equity < 0.5✗AkreDebt/Equity < 0.3
      Interest Coverage & Debt/EBITDA
      ✗MarksInterest Coverage > 3x; Debt/EBITDA < 4x
      Total Debt / Shareholders Equity
      ✗Ackman<= 1.0
      Negative debt-to-equity (higher means less debt)
      ✗AsnessTop 30% of eligible cross-section
    • Cash Flow50% pass✓ 6✗ 6▾

      5 of 10 pass — Buffett, Pabrai, Ackman +2 more object

      Free Cash Flow Proxy
      ✗BuffettPositive and growing
      FCF Positive and Growing$129.6M
      ✓LynchPositive and growing
      Operating Cash Flow$582.9M
      ✓PiotroskiCFO > 0
      (CFO / Total Assets) vs ROACFO/Assets=22.32%, ROA=1.94%
      ✓PiotroskiCFO/Assets > ROA
      Price / (CFO / Shares)6.3x
      ✓Dreman< 8x
      P/E or FCF YieldP/E=76.3x
      ✗PabraiP/E < 15 or FCF Yield > 10%
      FCF Positive7/10 years FCF positive
      ✓MarksPositive FCF in majority of recent years
      (OCF - CapEx) / Market Cap
      ✗Ackman>= 4%
      Price / FCF per Share
      ✗Ackman<= 25
      Positive Operating Cash Flow frequency12/15 years positive
      ✓SleepPositive OCF in >= 70% of available years
      Operating Cash Flow - Capital Expenditures
      ✗Neff> $0 (app proxy for a strong fundamental case)
      (Operating cash flow - capex) / market capitalization
      ✗OshaughnessyTop 10% of eligible cross-section

    Business & financials

    Financial snapshot: annual FY 2025. Current investor scores may use newer quarterly data.

    Company Profile

    Industry: Business Services
    Size: Mid Cap($3.9B)
    Revenue: $2.0B+13.2% YoY
    Net Income: $50.6M-63.4% YoY

    Financial Snapshot

    Operating Margin0.1%
    Return on Equity-13.8%
    Debt / Equity0.00
    Current Ratio1.19
    EPS (Diluted)$0.88−62.7% 1y
    Buybacks (1y)$575.0M
    Buybacks (2y)$1.0B
    Shares Retired2.0% / 3.8% 2y

    Shareholder Return

    Fiscal 2025

    Retired 2.0% of shares last year, 3.8% over two.

    Buybacks
    $575.0M
    Dividends
    —

    What drove EPS

    A buyback raises earnings per share without the company earning more. This splits each year's change into the two.

    FY24
    314.0% = 317.4% + −0.8%
    FY25
    −62.7% = −63.4% + 1.8%
    Earnings Fewer shares More shares

    The two parts do not sum exactly to the total — the difference is the cross-term, plus preferred capital where the company has any. It is left visible rather than distributed into the other two.

    Share count is the denominator the filer used for diluted EPS, recovered as net income ÷ EPS — not the balance-sheet count, which is a point-in-time figure and would put the timing difference into this split. Years with a loss are omitted: a smaller share count makes a loss per share larger, so the decomposition inverts.

    Company Financials

    Latest TTM and quarters alongside annual years

    TTM sums four consecutive quarters and uses the latest quarter-end balances. Quarter columns show three-month results; annual columns show full-year totals. Growth compares the same period a year earlier. EPS is not added for TTM; full-year ratios are blank for quarters.

    MetricFY 2025
    Sources
    • 20-F · 2026-03-05
    FY 2024
    Sources
    • 20-F · 2025-03-21
    FY 2023
    Sources
    • 20-F · 2024-03-22
    FY 2022
    Sources
    • 20-F · 2023-03-30
    FY 2021
    Sources
    • 20-F · 2022-04-01
    Market Cap$3.9Bcurrent$13.4Best.$7.3Best.$4.9Best.$7.5Best.
    Revenue$2.0B↑13%$1.8B↑13%$1.6B↑13%$1.4B↑9%$1.3B
    Operating Income$1.8M↓98%$100.1M↑511%-$24.4M↑91%-$285.4M↑12%-$325.5M
    Net Income$50.6M↓63%$138.3M↑317%$33.1M↑108%-$424.9M↓262%-$117.2M
    EPS (Diluted)$0.88↓63%$2.36↑314%$0.57↑100%$-7330.00↓256%$-2060.00
    Gross Margin68.1%67.9%↑1%67.2%↑8%62.1%↑1%61.5%
    Operating Margin0.1%↓98%5.7%↑464%-1.6%↑92%-20.6%↑20%-25.6%
    ROE-13.8%↑92%-175.6%↓189%-60.8%↓138%161.4%↑301%-80.4%
    Total Debt$0↓100%$572.9M$0↓100%$361.6M$0
    Shareholders' Equity-$366.0M↓365%-$78.8M↓45%-$54.5M↑79%-$263.2M↓281%$145.7M
    Current Ratio1.19↑41%0.84↓38%1.36↑41%0.96↓46%1.79
    Debt / Equity0.00↑100%-7.270.00↑100%-1.370.00
    Operating Cash Flow$582.9M↑17%$497.4M↑100%$248.2M↑568%$37.2M↓43%$65.7M
    Free Cash Flow----------

    Score history

    Historical Score Timeline

    Industry peers

    Industry Peers

    Similar companies in Business Services

    WIX vs Peers — Financial Grading

    Revenue$2.0BMedian
    Net Income$50.6MMedian
    ROE-13.8%Bottom 25%
    D/E0.00Top 25%
    Op. Margin0.1%Bottom 25%
    Curr. Ratio1.19Median
    CompanyMarket CapPriceRevenueNet IncomeROED/EOp. MarginCurr. RatioGrahamBuffettLynchGreenblattPiotroskiDreman
    AUTOMATIC DATA PROCESSING INCADP$122.3B$309.93$21.9B$4.4B73.2%0.8224.2%1.054/95/93/70/3F-Score 65/11
    ELECTRONIC ARTS INC.EA$52.9B$209.70$7.5B$887.0M13.1%0.2215.4%1.051/94/94/70/3F-Score 66/11
    Rubrik, Inc.RBRK$22.6B$109.88$1.3B$348.8M67.1%—-26.2%1.691/90/92/70/3F-Score 62/11
    AECOMACM$9.1B$70.50$16.1B$561.8M22.5%1.096.4%1.141/93/93/71/3F-Score 82/11
    COMMVAULT SYSTEMS INCCVLT$6.2B$152.07$1.2B$70.7M942.8%—6.3%1.951/92/94/70/3F-Score 66/11
    WPP plcWPP$6.0B$27.79$18.2B$289.5M-8.5%1.942.8%0.891/92/91/70/3F-Score 32/11
    VARONIS SYSTEMS INCVRNS$5.6B$48.94$623.5M$129.3M-21.6%0.76-23.5%1.971/90/91/70/3F-Score 51/11
    ROBERT HALF INC.RHI$4.3B$42.00$5.4B$133.0M10.4%—1.4%1.532/95/91/70/3F-Score 52/11